For the past few years I’ve been lucky enough to work on the campaign for the Melbourne International Film Festival. This year we explored the ability that really good films have to immerse the viewer into another world and connect with the characters. It was a lot of fun to work on and in addition to designing the layouts I also produced a series of illustrations that were used throughout the campaign.
A custom typeface was created for the campaign. This allowed the pictures and the words to look like they all lived in the same world.